Mae DiMaggio
Makeup for women over 50

Makeup After 50, done right.

Clear, simple technique for mature skin. Look fresher, brighter and more like yourself, without a drawer full of new products.

Launch price for waitlist members ends (). After that, the price goes up.
Mae DiMaggio, makeup artist, seated at her studio workstation
Mae DiMaggioMakeup technique for women over 50
The Mae method

Seven small changes that change the whole face

Most makeup problems after fifty aren't about your skin. They're habits from the nineties. Here's what I fix first, and every one is free.

  1. Press, don't drag

    Dragging foundation pushes it into every fine line. Tap and roll it in with a damp sponge, and use less.

  2. Hydrate first

    Makeup grabs dry patches. One minute of moisture before color, and everything sits smoother.

  3. Powder only where you shine

    Skip the all-over powder and the baking. A little in the T-zone is plenty.

  4. Soften and lift your brows

    One shade lighter, short feathery strokes, brushed upward. Rested, not severe.

  5. Open the eye

    Leave the lower rim alone and tight-line the top. Definition without the cage.

  6. Blush an inch higher

    Sweep it up and out along the cheekbone, and choose satin over dark matte lips.

  7. Choose foundation like a pro

    Test on the jaw in daylight and wear a sample for hours before you decide.

Get the Full Method in the Book

Cover of Makeup After 50: The Mae DiMaggio Method, by Mae DiMaggio
The guide

Makeup After 50: The Mae DiMaggio Method

Everything I teach, in one large-print guide you can follow in the mirror. 61 pages, 20 short chapters, instant download.

  • The Press-and-Lock routine for makeup that lasts through the day
  • Base, eyes, brows, cheeks and lips, one clear chapter at a time
  • A 5-minute everyday face and a 15-minute occasion face
  • A midday refresh and a problem, cause and fix troubleshooting table
  • Large type, step-by-step lists and simple diagrams that are easy on the eyes

Get the Book · $19

Instant digital download: large-print PDF + EPUB. Secure checkout on Gumroad.

Meet Mae

Real technique. No hype.

I teach practical makeup technique for women over fifty: plain steps, simple tools and no hype. The best lessons are always the simplest ones, so I share them plainly, and you can try one this morning.

Not every tip fits every face, and that's fine. Take what works, leave what doesn't, and enjoy the process. Makeup washes off, so it's safe to experiment.

Get the Book

"A softly lifted brow makes a woman look rested. That's the whole idea behind everything I teach."

Questions

Is this only for women over 50?

It's written for mature skin, but the techniques work at any age. They just matter more as skin changes.

Do I need to buy lots of new products?

No. The method is mostly about how you apply what you already own. The book includes a short, optional checklist of basics.

How do I get the book?

Click Get the Book. Checkout is on Gumroad, and you can download the large-print PDF and the EPUB straight away after paying.

What format is it, and can I print it?

You get a 61-page PDF and an EPUB. The PDF is set in large type, and you're welcome to print it for your own use.

Is there a money-back guarantee?

Yes. Every purchase has a 7-day money-back guarantee. Details are in the Refunds section at the bottom of this page.

Is the advice medical?

No. Everything here is cosmetic technique only. For skin concerns, please see a dermatologist or doctor, and always patch-test new products.